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Nagwa started back in 2004 as Hail w Zafaran, the idea started from the founders’ personal need to gift local Kuwaiti dessert to friends and family when traveling abroad. With its rebrand from Hail w Zafaran to Nagwa in 2013; Nagwa emphasized the food gifting aspect, and capitalized on it with huge investment in packaging design aiming to bring traditional Kuwaiti dessert and find its place in Kuwait contemporary culture.

Being the first in the category of Kuwaiti food gifting, Nagwa found its way to be the leading Kuwaiti influenced gourmet food-gift shop in Kuwait reaching global standards. Nagwa offers a wide selection of traditional confectionaries like Rahash, Darabeel, and ghuraiba; with a modern approach in presentation (size, shape) and packaging.

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